Take a look at our articles, where we discuss the following topics, among others:
What are menthol crystals?
How menthol as a 100% natural raw material brings a cooling and refreshing effect to the sauna. There are many names, for some it is sauna scent, sauna ice or menthol crystal.
The benefits of menthol in the sauna:
Read how menthol opens the airways and brings relief from the flu during a sauna.
The versatile use of menthol crystals:
Menthol is not limited to the sauna - read more about the use of menthol crystals in e.g. foot baths and steam breathing.
Sauna and well-being:
How saunas and Sauna Menthol products support comprehensive well-being and relaxation.
Whether you are a sauna lover, looking for relief from the flu or interested in well-being, our blog offers you plenty of useful information. Stay up to date with the latest tips and be inspired to bring more relaxation into your life!
Blog posts
Sauna culture around the world – a trend that is getting hotter every year
Sauna bathing is no longer just a Finnish tradition – it has become a global wellness trend. Modern sauna culture combines tradition, technology and experientialism, and sauna scents are part of this new sauna revolution. In this article, we dive into the global rise of sauna culture and take a look at what the future of sauna bathing looks like around the world. Sauna popularity is growing globally In 2023, the global sauna market was estimated to be worth $859.5 million, and according to forecasts, the market will grow at an annual rate of over 5.9% , reaching a value of up to $1.27 billion by 2030. Growth is being driven by the increasing popularity of home saunas, wellness trends, and the increase in new scent and experience elements as part of sauna culture. From Europe to America – sauna finds new friends Finland – the heart of sauna culture There are over 3.3 million saunas in Finland – almost one for every inhabitant. Sauna use is a part of everyday life, celebration and well-being. It is no wonder that Finnish sauna culture has been selected for UNESCO’s Intangible Cultural Heritage list. Germany – Aufguss experiences and sauna ceremonies In Germany, sauna culture has evolved into an experience: Aufguss ceremonies combine scents, temperature changes and steam performances created by sauna masters. Menthol and eucalyptus are popular scents that refresh the respiratory tract and create a cleansing sensation. United States – the rise of home saunas Sauna use is growing in popularity in the United States, especially in Minnesota and in wellness centers on the West Coast. The number of home saunas and mobile saunas is increasing, and various sauna products are attracting new users through the refreshing steam experience. Asia embraces sauna as part of spa culture South Korea & Japan Korean jjimjilbang spas and Japanese sentōs have long offered sauna-like experiences, but now authentic steam saunas are also becoming popular. The effects of the sauna experience are attracting customers, especially from a wellness perspective. Rapid market growth In Asia, the sauna market is expected to grow by up to 7.2% annually, making it one of the fastest growing regions in the sauna business. Sauna statistics – interesting figures 859.5 M$: Value of the global sauna market in 2023 $1.27 billion: Projected value by 2030 5.9%: Compound Annual Growth Rate (CAGR) 32%: Share of sales of sauna products for home use 83% of sauna users feel that sauna bathing improves sleep quality 28%: Smart sauna solutions from new saunas in Asia Sauna Menthol brings a new dimension to saunas Menthol is not just a scent – it is an experience. It invigorates, opens the airways and brings a fresh addition to the modern sauna experience. That is why menthol is increasingly the choice for home saunas, spas and adventure saunas. Combined with traditional sauna scents such as eucalyptus and herbs, menthol offers a powerful and balanced sauna experience. The future of sauna: a combination of technology, experiences and naturalness The sauna of the future is not just a warm room – it is a holistic wellness experience. More and more saunas are being equipped with apps, lighting, fragrance devices and smart controls. Sauna Menthol and other natural sauna scents play a central role in this new, sensual sauna experience. Try menthol in your own sauna Do you want to experience a more refreshing sauna experience? Sauna Menthol offers a clean, effective and easy-to-use sauna experience for your home. Discover our product and let your sauna breathe new life.
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The best sauna scents – Why choose natural menthol?
Sauna scents play a significant role in creating the perfect sauna experience. Natural sauna scents not only enhance the atmosphere, but also promote health and well-being effectively. One of the most popular and effective options is menthol scent. In this article, we will explain why menthol is one of the best natural sauna scents. Why is natural menthol the best choice for sauna fragrance? Fresh and invigorating effect Menthol is particularly known for its fresh, pleasantly cool aroma. Its scent helps open up airways, relieves congestion, and provides a pleasant feeling of freshness throughout the body. This makes menthol an excellent choice for a sauna scent, especially during flu season or to help relieve allergy symptoms. Naturalness and safety Many commercial sauna scents contain artificial ingredients or chemicals. Natural Sauna Menthol, on the other hand, is a completely natural product, making it a safe choice for the whole family. Natural sauna scents also reduce the risk of allergies and irritation symptoms. Relaxation and stress relief Menthol has been shown to have a calming effect on the body and mind. Using it as a sauna scent helps reduce stress, relax and improve sleep quality. Sauna Menthol can therefore significantly enhance the relaxing effect of a sauna. Ease of use and versatility Using menthol crystals as a sauna scent is quick and easy. You can use them in a sauna tub, directly in a sauna bucket with water, or even make fresh sauna ice that slowly releases the refreshing scent of menthol while you are in the sauna. Ecological choice By choosing natural menthol, you are also making an environmentally friendly decision. Menthol crystals are completely biodegradable and do not burden the environment, unlike many synthetic products. Sauna Menthol is made from 100% natural ingredients. Menthol – an excellent sauna scent for every sauna Natural menthol is a versatile, effective and ecological way to enhance your sauna experience. Its numerous health and well-being benefits make it the best choice for sauna fragrance. Try it yourself and you'll notice the difference - with Sauna Menthol sauna scent you'll conjure up the freshest steams and the best sauna experiences!
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NEW: Sauna Menthol gift set is here!
Do you know that feeling when you wish you could give something other than flowers or chocolate as a gift? Now there's a solution: Sauna Menthol's new stylish gift packaging makes the sauna gift perfect! An elegant, pillow-shaped package completes the gift and holds 1–5 Sauna Menthol sachets . Perfect for a cottage wedding, birthday, Father's Day, Christmas sauna or just as an everyday pick-me-up for a sauna-freak friend!
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Sauna Ice – A fresh new addition to the sauna fragrance category
Sauna ice is an innovative and refreshing way to bring a pleasant scent to the sauna. It is made from menthol crystals using a special process. The menthol crystals come from mint oil (Menta Arvensis), which is Finnish for beach mint. The process results in an ice-crystal-like sauna scent that keeps its solid form up to 41 degrees. Sauna Menthol, or sauna ice, is a great touch of a new sauna experience that will surely be remembered by its user as a new sauna scent.
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Press release: Sauna Menthol and Telttasaana to collaborate
A partnership that takes sauna bathing to the world one steam at a time – Sauna Menthol X Tent Sauna The collaboration between Sauna Menthol and Telttasaana started from a shared desire to take the Finnish sauna brand to the world. Telttasaana's top-class tent sauna combined with the sauna experience brought by Sauna Menthol offers the customer a completely exceptional product, where together we saw great opportunities both domestically and internationally.
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What causes sweat after sauna use and how can it be controlled?
What causes sweat after sauna use and how can it be controlled? Sauna bathing relaxes the mind and refreshes the body, but sometimes after a sauna session, sweat continues to drip for a very long time. This aftersweat can feel unpleasant, but it is a completely normal phenomenon. In this article, we will find out why aftersweat occurs, what factors affect its intensity and how you can reduce it – both with traditional methods and with the help of Sauna Menthol . 1. What is aftersweat? Aftersweat means that you continue to sweat after you have been in the sauna. Even though the sauna is no longer hot, your body temperature remains elevated, and sweat is still trying to remove heat. Aftersweat can last from a few minutes to an hour, depending on: Sauna temperature About self-conscious heat tolerance Skin type About resilience 2. Why does aftershave occur? High body temperature The heat of the sauna (usually 70–100 °C) raises the body's core temperature. The skin and respiratory system actively carry away heat through sweating, even after the sauna. Dilated blood vessels Heat dilates the blood vessels in the skin, which increases blood circulation and water evaporation from the skin's surface. Hormonal effect Sauna bathing activates the production of adrenaline and endorphins, which can keep metabolism and heat production elevated. Recovery delay The entire body does not cool down as one piece immediately – the middle of the body and head area may stay warm longer. 3. Controlling aftershave: the best ways Cooling down Even cooling : replace warm air with fresh outdoor air or take advantage of a cool water bath (temperature 18–22 °C). Let the air circulate : make sure the sauna door and windows open properly immediately after the sauna session. Hydration and body care Drinking plenty of water or a light sports drink restores fluid and salt balance. Fresh wash : a shower or washcloth with a mild essential oil (e.g. lemon or eucalyptus oil) added to it removes sweat residue from the skin. Skin-friendly products Breathable clothing : cotton or bamboo keeps your skin cooler after a sauna. Soft towels : gently pat away sweat immediately after cooling down. Sauna scents have a reducing effect on sweating Menthol-based fragrances help with cooling: due to the effectiveness of menthol, the skin feels cooler, which results in less post-sweat. Add a few crystals of Sauna Menthol sauna fragrance to the sauna water and enjoy more effective cooling. Restorative rest Rest and relaxation should continue after cooling down: a moment of calming the body improves heat management and reduces the amount of sweating. 4. Sauna Menthol – helps control aftersweat Many people find that Sauna Menthol makes saunas both refreshing and reduces aftersweat . The cooling effect of menthol opens the airways and cools the skin, so the body does not overheat so easily. When you combine a menthol-based sauna scent with daily sauna use, you will notice a decrease in aftersweat and experience a fresher feeling long after the sauna. Finally Sweating is the body's natural mechanism for regulating temperature, but its amount can be controlled by cooling down, effective hydration and properly selected sauna scents . Try Sauna Menthol menthol products and make your sauna experience even more pleasant and fresh – both during and after the sauna!
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How long should you stay in the sauna at a time?
How long should you stay in the sauna at a time? You may have come to the sauna and wondered if 5 minutes is enough or if you should sit there for closer to half an hour. The answer is not black and white, as the appropriate sauna time depends on both your own body and the temperature of the sauna. With menthol-based sauna scents, you can extend the sauna time thanks to its cooling effect. However, here are a few good rules of thumb to help you find your own rhythm. 1. A short and gentle start for the beginner If you rarely take saunas or are just heading towards your first sauna sessions, it's worth starting carefully: 5–8 minutes : Let your body slowly adjust to the heat. When you get to the benches, rinse your legs and arms with cool water so your heart rate doesn't rise too quickly. At this stage, it is enough to enjoy the freshness of the sauna scent without drastic heat shocks. For example, the menthol-based Sauna Menthol is a good sauna scent for beginners, as it gently opens the airways. 2. Moderate sauna use: 10–15 minutes at a time Have you already been to the sauna a few times or are you used to higher temperatures? 10–12 minutes at a time is appropriate for most adults in good shape. You can try turning up the heat and taking a sauna more often, but listen to your body. Humans are not designed to be in the heat for more than their allotted time, but everyone adapts to the heat in their own way. The body usually tells you when enough is enough or when you can continue. Different sauna scents are a good addition to the toolkit of even the average sauna user. 3. Experienced sauna users can take a longer steam bath Experienced sauna users can stay on the benches for a little longer, but be careful not to overheat. 15–20 minutes is a good duration for an experienced sauna user. If you want a longer soak, divide your session into two or three parts and cool down in between. It is very important to remember to hydrate during long sauna sessions. The body dries out quickly and the metabolism accelerates, which requires hydration. Sauna Menthol has received excellent feedback in the sauna fragrance category for opening the airways, cooling the skin, and making the sauna session last longer. 4. Cooling down and recovery Regardless of the sauna user's level of experience, cooling down is extremely important for recovery: Stop using the sauna and go to a cool or room temperature room. Drinks hydrate you – water or a two-ounce glass of juice restore the body's balance. Allow at least the same amount of time to cool down as you did on the boards. This creates a functional break, after which you can enjoy the sauna again and enjoy the sauna scent of your choice as part of your sauna routine. Summary Beginner: 5–8 min Intermediate: 10–15 min Experienced: 15–20 min Remember that everyone's body reacts to heat differently. Listen to your body and stay hydrated. A quality sauna scent or a fresh steam bath scent can make the experience more luxurious and motivate you to return to the gentle heat of the sauna again. Practice makes perfect in this sport too. Check out our other sauna-related articles. Benefits of Sauna - Why is the sauna such an important part of well-being What is Sauna Menthol - everything you need to know about menthol crystals Menthol crystals - what other uses does the product offer? Finns and saunas - a country of over 3 million saunas Tips for dispensing menthol crystals
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Sauna Menthol has received an honorable mention in the 2025 online shopping competition
Sauna Menthol has been awarded an honorable mention in the South Ostrobothnian online store of the year competition organized by Into Seinäjoki. The South Ostrobothnia Online Store Competition of the Year is organized annually in Seinäjoki and several successful online retailers from the region participate in the competition. The competition got voters moving and a total of 838 votes were collected. The competition ended on March 25, 2025 at the Seinäjoki Rytmikorjamo. Sauna Menthol's new online store was awarded an honorable mention and the award was received by entrepreneurs Kerim Åkerman and Jussi Takala. The online store was praised for, among other things, its excellent visual design, stylish brand, good service and, of course, its excellent product. The votes cast clearly showed that one strong theme was that the whole is clear and the image of quality is in order. The entrepreneurs are grateful for all the votes they received, but the future development is only just beginning.
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Sauna Menthol vs. traditional sauna scents - How do they differ?
Sauna scents are a great way to add extra sensations to your sauna experience and create just the right atmosphere for relaxation. The most popular options are traditional sauna scents and menthol-based scents. But how do they differ from each other, and which one is better for you?
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Sauna Menthol™
Sauna Menthol™
Sauna Menthol™ enhances your sauna experience and creates a unique spa-like ambiance that soothes and refreshes both body and mind. Menthol makes sauna bathing more enjoyable, longer-lasting, and adds a revitalizing effect to the moments even after your sauna session.
Experience the perfect combination of sauna and menthol with Sauna Menthol sauna ice and steam fragrances. The menthol crystals are made from 100% natural essential mint oil, bringing a fresh, invigorating, and even icy coolness to your sauna. This refreshing contrast to the sauna's heat effectively opens your airways.
Try it out and enjoy the coolest moment of your sauna experience – a perfect gift for any sauna lover!
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- Delivery from Seinäjoki, Finland
- 100% natural product
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