Take a look at our articles, where we discuss the following topics, among others:
What are menthol crystals?
How menthol as a 100% natural raw material brings a cooling and refreshing effect to the sauna. There are many names, for some it is sauna scent, sauna ice or menthol crystal.
The benefits of menthol in the sauna:
Read how menthol opens the airways and brings relief from the flu during a sauna.
The versatile use of menthol crystals:
Menthol is not limited to the sauna - read more about the use of menthol crystals in e.g. foot baths and steam breathing.
Sauna and well-being:
How saunas and Sauna Menthol products support comprehensive well-being and relaxation.
Whether you are a sauna lover, looking for relief from the flu or interested in well-being, our blog offers you plenty of useful information. Stay up to date with the latest tips and be inspired to bring more relaxation into your life!
Blog posts
Sauna culture around the world – a trend that is getting hotter every year
Sauna bathing is no longer just a Finnish tradition – it has become a global wellness trend. Modern sauna culture combines tradition, technology and experientialism, and sauna scents are part of this new sauna revolution. In this article, we dive into the global rise of sauna culture and take a look at what the future of sauna bathing looks like around the world. Sauna popularity is growing globally In 2023, the global sauna market was estimated to be worth $859.5 million, and according to forecasts, the market will grow at an annual rate of over 5.9% , reaching a value of up to $1.27 billion by 2030. Growth is being driven by the increasing popularity of home saunas, wellness trends, and the increase in new scent and experience elements as part of sauna culture. From Europe to America – sauna finds new friends Finland – the heart of sauna culture There are over 3.3 million saunas in Finland – almost one for every inhabitant. Sauna use is a part of everyday life, celebration and well-being. It is no wonder that Finnish sauna culture has been selected for UNESCO’s Intangible Cultural Heritage list. Germany – Aufguss experiences and sauna ceremonies In Germany, sauna culture has evolved into an experience: Aufguss ceremonies combine scents, temperature changes and steam performances created by sauna masters. Menthol and eucalyptus are popular scents that refresh the respiratory tract and create a cleansing sensation. United States – the rise of home saunas Sauna use is growing in popularity in the United States, especially in Minnesota and in wellness centers on the West Coast. The number of home saunas and mobile saunas is increasing, and various sauna products are attracting new users through the refreshing steam experience. Asia embraces sauna as part of spa culture South Korea & Japan Korean jjimjilbang spas and Japanese sentōs have long offered sauna-like experiences, but now authentic steam saunas are also becoming popular. The effects of the sauna experience are attracting customers, especially from a wellness perspective. Rapid market growth In Asia, the sauna market is expected to grow by up to 7.2% annually, making it one of the fastest growing regions in the sauna business. Sauna statistics – interesting figures 859.5 M$: Value of the global sauna market in 2023 $1.27 billion: Projected value by 2030 5.9%: Compound Annual Growth Rate (CAGR) 32%: Share of sales of sauna products for home use 83% of sauna users feel that sauna bathing improves sleep quality 28%: Smart sauna solutions from new saunas in Asia Sauna Menthol brings a new dimension to saunas Menthol is not just a scent – it is an experience. It invigorates, opens the airways and brings a fresh addition to the modern sauna experience. That is why menthol is increasingly the choice for home saunas, spas and adventure saunas. Combined with traditional sauna scents such as eucalyptus and herbs, menthol offers a powerful and balanced sauna experience. The future of sauna: a combination of technology, experiences and naturalness The sauna of the future is not just a warm room – it is a holistic wellness experience. More and more saunas are being equipped with apps, lighting, fragrance devices and smart controls. Sauna Menthol and other natural sauna scents play a central role in this new, sensual sauna experience. Try menthol in your own sauna Do you want to experience a more refreshing sauna experience? Sauna Menthol offers a clean, effective and easy-to-use sauna experience for your home. Discover our product and let your sauna breathe new life.
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Sauna ice, sauna crystal, steam crystal, menthol crystal - A great product has many names
What is sauna ice? – Cool freshness for saunas The Finnish sauna is full of tradition – but also constant renewal. One of the most interesting innovations of recent years is sauna ice : a refreshingly cooling, fragrant and easy-to-use way to bring a new experience to your sauna session. Leave traditional sauna scents aside for a moment and try Sauna Menthol sauna ice. Sauna ice – what is it? Sauna ice is an ice-like product containing crystallized menthol (mint oil), which when melted releases a refreshing sauna scent into the air. The product is placed in hot sauna water, thrown on the heater where it gently melts with the sauna – just like a traditional sauna scent, but with a cold twist and a completely new style. In some contexts, sauna ice is also referred to as sauna crystal , especially when it is a crystalline structure in the form of pure menthol. This name refers to its visually appealing and natural form – like frozen freshness amidst the heat of the sauna. Why try sauna ice? Sauna ice combines the best elements of a Finnish sauna: naturalness, simplicity and a powerful sensory experience. The cool freshness of menthol is felt in the breath, on the skin and in the mind – the perfect counterbalance to hot steam baths. Using sauna ice is simple Take 1-3 approximately 0.5cm crystals from the bag and add to the hot sauna water to dissolve. Wait for the crystals to dissolve properly (the melting point of menthol is 41 degrees) Take a steam bath and enjoy the cooling, long-lasting effect of sauna ice. If you don't feel anything, increase the dosage slightly next time. Fragrant steam brings new energy – especially at the end of a long day or in the middle of flu season. Many people find that menthol opens the airways and relaxes the body effectively. Modern sauna at its best Sauna ice is a great example of how you can bring new dimensions to traditions without losing the original atmosphere. It is suitable for both home saunas and cottage saunas and is a great gift for the sauna enthusiast who has "already tried everything". Sauna crystal brings a cold glow to the sauna and sauna ice exudes a quiet coolness that perfectly complements the heat of the sauna. If you haven't tried it yet, now is the time - let your sauna breathe in a new way.
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The best sauna scents – Why choose natural menthol?
Sauna scents play a significant role in creating the perfect sauna experience. Natural sauna scents not only enhance the atmosphere, but also promote health and well-being effectively. One of the most popular and effective options is menthol scent. In this article, we will explain why menthol is one of the best natural sauna scents. Why is natural menthol the best choice for sauna fragrance? Fresh and invigorating effect Menthol is particularly known for its fresh, pleasantly cool aroma. Its scent helps open up airways, relieves congestion, and provides a pleasant feeling of freshness throughout the body. This makes menthol an excellent choice for a sauna scent, especially during flu season or to help relieve allergy symptoms. Naturalness and safety Many commercial sauna scents contain artificial ingredients or chemicals. Natural Sauna Menthol, on the other hand, is a completely natural product, making it a safe choice for the whole family. Natural sauna scents also reduce the risk of allergies and irritation symptoms. Relaxation and stress relief Menthol has been shown to have a calming effect on the body and mind. Using it as a sauna scent helps reduce stress, relax and improve sleep quality. Sauna Menthol can therefore significantly enhance the relaxing effect of a sauna. Ease of use and versatility Using menthol crystals as a sauna scent is quick and easy. You can use them in a sauna tub, directly in a sauna bucket with water, or even make fresh sauna ice that slowly releases the refreshing scent of menthol while you are in the sauna. Ecological choice By choosing natural menthol, you are also making an environmentally friendly decision. Menthol crystals are completely biodegradable and do not burden the environment, unlike many synthetic products. Sauna Menthol is made from 100% natural ingredients. Menthol – an excellent sauna scent for every sauna Natural menthol is a versatile, effective and ecological way to enhance your sauna experience. Its numerous health and well-being benefits make it the best choice for sauna fragrance. Try it yourself and you'll notice the difference - with Sauna Menthol sauna scent you'll conjure up the freshest steams and the best sauna experiences!
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NEW: Sauna Menthol gift set is here!
Do you know that feeling when you wish you could give something other than flowers or chocolate as a gift? Now there's a solution: Sauna Menthol's new stylish gift packaging makes the sauna gift perfect! An elegant, pillow-shaped package completes the gift and holds 1–5 Sauna Menthol sachets . Perfect for a cottage wedding, birthday, Father's Day, Christmas sauna or just as an everyday pick-me-up for a sauna-freak friend!
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Sauna Ice – A fresh new addition to the sauna fragrance category
Sauna ice is an innovative and refreshing way to bring a pleasant scent to the sauna. It is made from menthol crystals using a special process. The menthol crystals come from mint oil (Menta Arvensis), which is Finnish for beach mint. The process results in an ice-crystal-like sauna scent that keeps its solid form up to 41 degrees. Sauna Menthol, or sauna ice, is a great touch of a new sauna experience that will surely be remembered by its user as a new sauna scent.
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Press release: Sauna Menthol and Telttasaana to collaborate
A partnership that takes sauna bathing to the world one steam at a time – Sauna Menthol X Tent Sauna The collaboration between Sauna Menthol and Telttasaana started from a shared desire to take the Finnish sauna brand to the world. Telttasaana's top-class tent sauna combined with the sauna experience brought by Sauna Menthol offers the customer a completely exceptional product, where together we saw great opportunities both domestically and internationally.
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The magic of the Midsummer sauna and traditions of well-being
Midsummer and sauna are a time of celebration for Finns Midsummer, the absolute highlight of the Finnish summer, is known for its bright nights, togetherness and especially the beloved Midsummer sauna. Sauna has always played an important role in the lives of Finns, but the Midsummer sauna has a special meaning. It combines ancient traditions, closeness to nature and holistic well-being. Traditionally, the Midsummer sauna is carefully prepared well in advance. The sauna is often cleaned and decorated with fresh birch branches and twigs, which bring a fresh and relaxing sauna scent. The aromatic sauna scent emanating from fresh birch leaves helps you relax more deeply and brings you closer to nature. The steam baths of the Midsummer sauna are also believed to have special magic. There are countless beliefs in folklore about the power of the Midsummer sauna: they are said to cure illnesses, cleanse the soul and bring good luck for the coming year. Many Midsummer magic spells are connected to the sauna – young women have thrown herbs, flowers or even small objects into the sauna to predict their future spouse or ensure happiness in love. Sauna time often includes swimming in natural water. Many Finns head straight from the heat of the Midsummer sauna to the cooling water of a lake or sea, which refreshes the body and mind and increases overall well-being. According to tradition, swimming at midnight brings especially good luck for the coming year. Sauna scents add atmosphere to sauna bathing Nowadays, the atmosphere of the Midsummer sauna is enriched by various sauna scents, one of the most popular of which is the refreshing and fresh menthol. Sauna Menthol sauna ice complements the traditional sauna experience, bringing a modern and different nuance that normal sauna scents do not offer. A small amount of menthol crystals on the heater opens the airways and refreshes the mind, making the Midsummer sauna an even more enjoyable experience. Sauna Menthol is a 100% natural product and is made from mint oil without adding anything else. Holistic well-being has always been at the heart of the Midsummer sauna. The saunas not only relax the body, but also bring peace of mind and disconnect from the busy everyday life. In the gentle warmth of the sauna, you can stop for a moment to enjoy life, the company of friends and the uniqueness of a Finnish summer night. So keep up this rich tradition: heat the sauna carefully, choose your favorite sauna scents, tie fresh twigs and enjoy the magical atmosphere of midsummer. The magic of the Midsummer sauna and the well-being it brings will carry you far into autumn, creating warm memories and strengthening your connection to Finnish tradition.
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The growth of sauna culture around the world – a revolution in Finnish sauna art
The growth of sauna culture is significant worldwide Sauna is no longer just a Finnish specialty or a small experience package behind the cottage, but its warmth has conquered the entire international market. In recent years, sauna culture has grown exponentially in the United States, Asia, and Central Europe – and there are a few clear reasons for this. 1. Wellness trends are bringing sauna to the surface People are increasingly looking for more effective ways to recover and manage stress. A sauna offers the perfect place to stop: the heat relaxes muscles, opens the airways and takes care of the skin. When wellness influencers and fitness professionals share their experiences, the moped is eager to show off. An infrared sauna installed in a yoga studio or a luxurious steam room in a spa hotel shows that a sauna is just as suitable for urban everyday life as it is for a cottage pier. In Finland, we often think of the sauna as just our everyday ritual, but around the world it is becoming a huge wellness business. 2. Digital inspiration – from social media to sauna benches Instagram stars, YouTube channels and TikTok videos are highlighting new forms of sauna: from traditional log saunas to increasingly popular futuristic sauna cabins. Sauna scents and steam bath scents – such as the new ones containing menthol – are receiving rave reviews in visual posts. When you see incredible sauna experiences on social media, building your own sauna vision feels even more attractive. Various products that enhance the well-being experience, such as sauna scent, sauna ice, steam bath scent and other related products, further enhance the sauna experience. 3. Cultures meet in the sauna Designer saunas have sprung up in many Asian cities, combining Finnish thermal rituals with Japanese hot tubs and Korean skin care. A spa in the heart of the city offers, for example, a round of five different aromatherapy saunas, and you can choose from several different rituals to create the most pleasant sauna experience for yourself. Different spas offer many different sauna scents as part of the sauna experience. 4. Ecology and Finnish sauna scents More and more consumers are choosing ecologically produced sauna products and sauna fragrances that are based on natural ingredients. Finnish-made menthol-based sauna fragrances have aroused interest: they often offer a freshness combined with nuances of Finnish nature. Sauna Menthol is one of the products that has impressed Finns as a sauna fragrance, and it is noticeable. 5. Sauna as a social experience Community has been at the heart of saunas for centuries. Now this extends to social media live streams, virtual sauna nights and international pop-up events. People meet each other on benches, exchange sauna tips and discover new sauna scents. This kind of social bonding is further increasing the popularity of sauna culture. Summary Sauna culture is no longer limited to Finland – it has become globally popular thanks to wellness trends, social media and innovative product concepts. Whether your sauna is a traditional log sauna, an infrared module or a spa sauna in a city hotel, make it a completely unique sauna experience by using sauna scents and Sauna Menthol. Welcome to the global sauna revolution!
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How long should you stay in the sauna at a time?
How long should you stay in the sauna at a time? You may have come to the sauna and wondered if 5 minutes is enough or if you should sit there for closer to half an hour. The answer is not black and white, as the appropriate sauna time depends on both your own body and the temperature of the sauna. With menthol-based sauna scents, you can extend the sauna time thanks to its cooling effect. However, here are a few good rules of thumb to help you find your own rhythm. 1. A short and gentle start for the beginner If you rarely take saunas or are just heading towards your first sauna sessions, it's worth starting carefully: 5–8 minutes : Let your body slowly adjust to the heat. When you get to the benches, rinse your legs and arms with cool water so your heart rate doesn't rise too quickly. At this stage, it is enough to enjoy the freshness of the sauna scent without drastic heat shocks. For example, the menthol-based Sauna Menthol is a good sauna scent for beginners, as it gently opens the airways. 2. Moderate sauna use: 10–15 minutes at a time Have you already been to the sauna a few times or are you used to higher temperatures? 10–12 minutes at a time is appropriate for most adults in good shape. You can try turning up the heat and taking a sauna more often, but listen to your body. Humans are not designed to be in the heat for more than their allotted time, but everyone adapts to the heat in their own way. The body usually tells you when enough is enough or when you can continue. Different sauna scents are a good addition to the toolkit of even the average sauna user. 3. Experienced sauna users can take a longer steam bath Experienced sauna users can stay on the benches for a little longer, but be careful not to overheat. 15–20 minutes is a good duration for an experienced sauna user. If you want a longer soak, divide your session into two or three parts and cool down in between. It is very important to remember to hydrate during long sauna sessions. The body dries out quickly and the metabolism accelerates, which requires hydration. Sauna Menthol has received excellent feedback in the sauna fragrance category for opening the airways, cooling the skin, and making the sauna session last longer. 4. Cooling down and recovery Regardless of the sauna user's level of experience, cooling down is extremely important for recovery: Stop using the sauna and go to a cool or room temperature room. Drinks hydrate you – water or a two-ounce glass of juice restore the body's balance. Allow at least the same amount of time to cool down as you did on the boards. This creates a functional break, after which you can enjoy the sauna again and enjoy the sauna scent of your choice as part of your sauna routine. Summary Beginner: 5–8 min Intermediate: 10–15 min Experienced: 15–20 min Remember that everyone's body reacts to heat differently. Listen to your body and stay hydrated. A quality sauna scent or a fresh steam bath scent can make the experience more luxurious and motivate you to return to the gentle heat of the sauna again. Practice makes perfect in this sport too. Check out our other sauna-related articles. Benefits of Sauna - Why is the sauna such an important part of well-being What is Sauna Menthol - everything you need to know about menthol crystals Menthol crystals - what other uses does the product offer? Finns and saunas - a country of over 3 million saunas Tips for dispensing menthol crystals
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Sauna Menthol™
Sauna Menthol™
Sauna Menthol™ enhances your sauna experience and creates a unique spa-like ambiance that soothes and refreshes both body and mind. Menthol makes sauna bathing more enjoyable, longer-lasting, and adds a revitalizing effect to the moments even after your sauna session.
Experience the perfect combination of sauna and menthol with Sauna Menthol sauna ice and steam fragrances. The menthol crystals are made from 100% natural essential mint oil, bringing a fresh, invigorating, and even icy coolness to your sauna. This refreshing contrast to the sauna's heat effectively opens your airways.
Try it out and enjoy the coolest moment of your sauna experience – a perfect gift for any sauna lover!
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- Delivery from Seinäjoki, Finland
- 100% natural product
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