Take a look at our articles, where we discuss the following topics, among others:
What are menthol crystals?
How menthol as a 100% natural raw material brings a cooling and refreshing effect to the sauna. There are many names, for some it is sauna scent, sauna ice or menthol crystal.
The benefits of menthol in the sauna:
Read how menthol opens the airways and brings relief from the flu during a sauna.
The versatile use of menthol crystals:
Menthol is not limited to the sauna - read more about the use of menthol crystals in e.g. foot baths and steam breathing.
Sauna and well-being:
How saunas and Sauna Menthol products support comprehensive well-being and relaxation.
Whether you are a sauna lover, looking for relief from the flu or interested in well-being, our blog offers you plenty of useful information. Stay up to date with the latest tips and be inspired to bring more relaxation into your life!
Blog posts
Press release: Sauna Menthol and Telttasaana to collaborate
Kumppanuus joka vie saunomista löyly kerrallaan maailmalle – Sauna Menthol X Telttasaana Sauna Menthol ja Telttasaana yhteistyö lähti liikkeelle yhteisestä tahtotilasta viedä suomalaista saunabrändiä maailmalle. Telttasaanan huippuluokan telttasauna yhdistettynä Sauna Mentholin tuomaan löylykokemukseen tarjoaa asiakkaalle täysin poikkeuksellisen tuotteen, missä näimme yhdessä loistavat mahdollisuudet sekä kotimaassa että kansainvälisesti.
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The growth of sauna culture around the world – a revolution in Finnish sauna art
The growth of sauna culture is significant worldwide Sauna is no longer just a Finnish specialty or a small experience package behind the cottage, but its warmth has conquered the entire international market. In recent years, sauna culture has grown exponentially in the United States, Asia, and Central Europe – and there are a few clear reasons for this. 1. Wellness trends are bringing sauna to the surface People are increasingly looking for more effective ways to recover and manage stress. A sauna offers the perfect place to stop: the heat relaxes muscles, opens the airways and takes care of the skin. When wellness influencers and fitness professionals share their experiences, the moped is eager to show off. An infrared sauna installed in a yoga studio or a luxurious steam room in a spa hotel shows that a sauna is just as suitable for urban everyday life as it is for a cottage pier. In Finland, we often think of the sauna as just our everyday ritual, but around the world it is becoming a huge wellness business. 2. Digital inspiration – from social media to sauna benches Instagram stars, YouTube channels and TikTok videos are highlighting new forms of sauna: from traditional log saunas to increasingly popular futuristic sauna cabins. Sauna scents and steam bath scents – such as the new ones containing menthol – are receiving rave reviews in visual posts. When you see incredible sauna experiences on social media, building your own sauna vision feels even more attractive. Various products that enhance the well-being experience, such as sauna scent, sauna ice, steam bath scent and other related products, further enhance the sauna experience. 3. Cultures meet in the sauna Designer saunas have sprung up in many Asian cities, combining Finnish thermal rituals with Japanese hot tubs and Korean skin care. A spa in the heart of the city offers, for example, a round of five different aromatherapy saunas, and you can choose from several different rituals to create the most pleasant sauna experience for yourself. Different spas offer many different sauna scents as part of the sauna experience. 4. Ecology and Finnish sauna scents More and more consumers are choosing ecologically produced sauna products and sauna fragrances that are based on natural ingredients. Finnish-made menthol-based sauna fragrances have aroused interest: they often offer a freshness combined with nuances of Finnish nature. Sauna Menthol is one of the products that has impressed Finns as a sauna fragrance, and it is noticeable. 5. Sauna as a social experience Community has been at the heart of saunas for centuries. Now this extends to social media live streams, virtual sauna nights and international pop-up events. People meet each other on benches, exchange sauna tips and discover new sauna scents. This kind of social bonding is further increasing the popularity of sauna culture. Summary Sauna culture is no longer limited to Finland – it has become globally popular thanks to wellness trends, social media and innovative product concepts. Whether your sauna is a traditional log sauna, an infrared module or a spa sauna in a city hotel, make it a completely unique sauna experience by using sauna scents and Sauna Menthol. Welcome to the global sauna revolution!
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Sauna Menthol has received an honorable mention in the 2025 online shopping competition
Sauna Menthol has been awarded an honorable mention in the South Ostrobothnian online store of the year competition organized by Into Seinäjoki. The South Ostrobothnia Online Store Competition of the Year is organized annually in Seinäjoki and several successful online retailers from the region participate in the competition. The competition got voters moving and a total of 838 votes were collected. The competition ended on March 25, 2025 at the Seinäjoki Rytmikorjamo. Sauna Menthol's new online store was awarded an honorable mention and the award was received by entrepreneurs Kerim Åkerman and Jussi Takala. The online store was praised for, among other things, its excellent visual design, stylish brand, good service and, of course, its excellent product. The votes cast clearly showed that one strong theme was that the whole is clear and the image of quality is in order. The entrepreneurs are grateful for all the votes they received, but the future development is only just beginning.
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Sauna, menthol and respiratory health – a natural way to ease the flu
Menthol crystals are suitable for use all year round and are not only a relief during flu season, but also a great way to increase the enjoyment of sauna bathing. Now Sauna Menthol products are available in the Apteekki 360 Ympyrätalo online store, so natural help for respiratory health is even more easily available. Try how menthol can transform your sauna experience and bring freshness to your respiratory tract naturally.
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Product reviews are an important part of Sauna Menthol
When we founded the company, it was very important to us that a completely transparent and easy-to-use review system be built around Sauna Menthol. We want to collect genuine feedback, ideas and stories from our customers who use Sauna Menthol. For many, sauna ice is a completely new experience, so even in that sense, they are incredibly helpful. Feedback also tells our future customers how the product works and what help or experiences Sauna Menthol may offer. Genuine stories speak best and help with the purchase decision. What are the benefits of public product reviews? Public product reviews are important to us as a company because they provide a reliable and authentic picture of our operations. Our values include being a responsible and open operator, so for this reason, product reviews will now and always be public. The benefit of reviews for the customer is that they can see at a glance what ratings our sauna product has received during use. Good reviews usually give you the courage to try the product yourself. Can reviews be manipulated? We use the Judge.me application for our reviews, which requires the customer to identify themselves and leave feedback under their own name. You can only leave a review for Sauna Menthol after our online store has registered the purchase transaction. The rating system is widely used internationally, so we chose it for that reason. All feedback about the sauna experience and Sauna Menthol is therefore genuine and honest customer feedback. What is a good rating for a product? Generally, a good rating for products is considered to be a review of more than 4.0 stars. The average rating for Sauna Menthol is more than 4.8 stars, so it can be considered excellent for a sauna product. For many, sauna ice is a completely new experience, and if the feedback after the first few uses is excellent, then you can also buy it again with pleasure. Very often, customers buy more products after the first try, either for themselves or as a gift.
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Health effects of sauna – Why is sauna bathing good for you?
Sauna bathing is one of the easiest and most enjoyable ways to improve your health and well-being. Whether your goal is to relieve stress, improve your skin condition, or recover from exercise, a sauna offers a natural solution. The heat of a sauna affects the body on many levels. When you sit in the heat of a sauna, your body temperature rises and blood circulation increases. This starts processes that help the body cleanse and recover. Sweating and Body Cleansing When the body sweats, it removes toxins and impurities through the skin. This natural detox process helps improve skin health and cleanse the body from the inside out. Improving blood circulation The heat of a sauna dilates blood vessels and increases blood flow. This not only improves the flow of oxygen and nutrients through the body, but also promotes cardiovascular health. Studies have shown that regular sauna use can even significantly reduce the risk of heart attack. Stress relief The soothing environment of a sauna helps the body and mind relax. The heat reduces stress hormone levels and increases the production of endorphins, the feel-good hormones, which makes you feel calm. Muscle Relaxation and Recovery Heat relieves muscle tension and helps the body recover from exercise, making saunas especially beneficial for athletes and those who enjoy exercise. Improved immunity Sauna bathing can boost the immune system. The increase in temperature stimulates the production of white blood cells, which helps the body fight infections.
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Two things that Finns love: ice hockey and sauna! HokiKauha and Sauna Menthol collaborate!
Sauna Menthol and HokiKauha have agreed on a strategic partnership to bring a new impetus to Finnish sauna culture. This partnership brings together two brands: HokiKauha's innovative "steam throwers" and Sauna Menthol's cool, refreshing sauna ice. Sauna time together should be such that it has the right feeling that you can really feel.
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The best sauna scent – How to choose the perfect scent for your sauna
What is the best sauna scent? Sauna scent is not only a pleasant addition to the sauna, but it also affects the atmosphere and well-being of the sauna. Scents can relax, refresh or even open the airways. In addition to traditional essential oils and scented waters, there are innovative options on the market, such as menthol crystals, which provide a unique feeling of freshness and coolness.
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Sauna Menthol is now part of the Sauna from Finland network
Finnish sauna culture is one of our country's most beloved and well-known traditions. For us, a sauna is not just a warm room, but a holistic experience where well-being, relaxation and community come together. We are proud to announce that Sauna Menthol has joined the Sauna from Finland network, the world's leading promoter of Finnish sauna culture.
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Sauna Menthol™
Sauna Menthol™
Sauna Menthol™ enhances your sauna experience and creates a unique spa-like ambiance that soothes and refreshes both body and mind. Menthol makes sauna bathing more enjoyable, longer-lasting, and adds a revitalizing effect to the moments even after your sauna session.
Experience the perfect combination of sauna and menthol with Sauna Menthol sauna ice and steam fragrances. The menthol crystals are made from 100% natural essential mint oil, bringing a fresh, invigorating, and even icy coolness to your sauna. This refreshing contrast to the sauna's heat effectively opens your airways.
Try it out and enjoy the coolest moment of your sauna experience – a perfect gift for any sauna lover!
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- Delivery from Seinäjoki, Finland
- 100% natural product
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